Car modifying is an exciting creative outlet that lets young people express who they are. Larger projects become group projects, and mods give them something to talk about with friends. Here are some modifications young customizers perform on their cars.
(BPT) - For many car owners, their vehicle is an extension of their personality — and as such they customize it to reflect their individuality and uniqueness.
That’s particularly true for young car enthusiasts ages 16 to 24, who spend $7.2 billion each year customizing their vehicles, according to a recent study by the Specialty Equipment Market Association (SEMA).
“More than 7.9 million young people customize, modify or upgrade their vehicles each year,” says SEMA Director-Market Research Gavin Knapp. “Their vehicles not only help them get from A to B, they are also an integral part of their social lives.”
Car modifying is an exciting creative outlet that lets young people express who they are. Larger projects become group projects, and mods give them something to talk about with friends. Here are some modifications young customizers perform on their cars:
Those are just a few of the many types of vehicle modifications young enthusiasts routinely perform on their vehicles, made possible by the many options available to them in the $43 billion automotive aftermarket industry.
Manufacturers introduce their latest products and services every year at the SEMA Show in Las Vegas, the leading trade-only show for automotive industry businesses. Consumers can connect with those businesses at the official SEMA Show after-party known as SEMA Ignited, where one-of-a-kind custom vehicle builds with the newest aftermarket products (including wheels) parade out of the convention center to the ultimate car show. For more information, visit www.semaignited.com.
(BPT) - The idea of a new car or truck is exciting. What’s even more exciting is making that new vehicle your own.
There are countless ways to personalize a vehicle, but one of the easiest ways to spruce up a vehicle is by adding a new set of wheels. In fact, wheels are typically the first thing vehicle owners upgrade on a car or truck after purchasing it from the dealership.
According to the Specialty Equipment Market Association (SEMA) in its 2017 Market Research Report, wheels are among the most purchased items by consumers in the $42 billion aftermarket industry. Because there are many wheel options, SEMA recommends researching the various wheel types available for your specific vehicle and learning about the different wheel finish options, each of which has its advantages and disadvantages.
Here are basics about wheel finishes to keep in mind:
Painted: Opting for painted wheels will give you an endless amount of options when it comes to colors and effects, allowing you to personalize your vehicle exactly how you desire. Painted wheels are typically primed before wet paint is applied, and they are finalized with a clear topcoat to protect the paint. To minimize damage or discoloration due to heat or dust brought about by daily use, painted wheels should be cleaned with a non-acidic and non-abrasive soap that should not be allowed to dry onto the wheel.
Polished: Polished wheels are great if you want a wheel with a shiny look or mirror-like finish that is not heavy, which could aid in fuel economy. The wheel is polished to a high luster by buffing it using a machine or by hand before being protected with a high-gloss clear coat. Polished wheels can be cleaned with mild soap and dried with a microfiber towel, then coated and hand-polished with a non-abrasive wax to help it maintain its luster.
Chrome: If you want the shiniest look possible, opt for a chrome wheel. This popular and classic type of wheel finish is achieved by adding layers of metals, such as copper, nickel and chromium, to create a very reflective finish. You can easily clean chrome wheels with soap and water, then dry them with a soft cloth. To prevent dirt and dust from sticking to the wheels, add a layer of wax after cleaning them.
Powder-coated: For an extremely durable wheel finish that is resistant to scratches and fading and comes in many color options, go with a powder-coated wheel. To achieve this finish, a wheel is grounded and sprayed with a powder-coat (usually a polyester or epoxy), then exposed to heat (usually in a heating oven), essentially baking on the smooth finish. Like their painted counterparts, powder-coated wheels can be cleaned with a mild soap that should not be allowed to dry on the wheel finish. You can further protect the finish by applying a wheel sealant or coating solution.
These are but a few of the many types of finishes available in the wheel segment of the automotive aftermarket industry that can help give your vehicle an updated look. Every type of wheel finish provides variations in shine, color and required maintenance, so take the time to research what’s available. Regardless of the wheel you decide to go with, it will surely help get you on the road to creating a vehicle that meets your unique, individual needs.
Manufacturers introduce new wheels and many other products annually at the SEMA Show, the leading trade-only show for businesses in the automotive industry. Consumers can connect with some of these businesses at the official SEMA Show after-party, also known as SEMA Ignited, where one-of-a-kind custom vehicle builds featuring the newest aftermarket products, including wheels, parade out of the convention center before making their way to the ultimate car show open to the public. For more information, visit www.semaignited.com.
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