(BPT) - A recent report by the Bureau of Labor Statistics revealed that U.S. employment is projected to grow by 8.4 million jobs from 2018 to 2028. At the same time, employers are battling an ultra-competitive job market, in which candidates are being wooed by increased pay and enhanced medical benefits.

Today’s smartest employers are thinking more creatively about how to attract talented workers and encourage them to stay. Many are partnering with large landlords to include next-level amenities in their workspaces.

Today’s employers are focused on:

1. Transportation

A well-located workplace is a major selling point for attracting potential employees and retaining existing ones. Employers with a central location, easily accessible by public transportation, already have an advantage. For example, The Legacy Town Center office in Plano, Texas, boasts transit drop-off and pick-up at the building.

For environmentally minded employees who bike to work, secure bike storage is a real plus. The office tower at 201 Spear St. in San Francisco anticipates the needs of the area’s environmentally conscious workforce with bike storage and EV car charging stations, plus easy access to light rail.

Accenture Tower in Chicago sits above Ogilvie Transportation Center, one of the main suburban train stations connecting downtown Chicago to the suburbs, providing direct access to city trains, buses and expressways. The first two levels of the property are composed of 80,000 square feet of retail space, with more than 45 stores and restaurants.

2. Wellness

Beyond providing competitive healthcare plans, employers are seeking new ways to encourage and support employees’ health-related activities — a focus that contributes to less absenteeism and greater productivity. For example, Park Place Village in Leawood, Kansas, has massage therapy on-site for all of its tenants.

Many major office owners are adding state-of-the-art fitness centers. 3001 Washington Blvd. in Arlington, Virginia, features workout studios offering barre, yoga and HIIT performance classes in its eight-story, LEED Gold-certified Class A office building. And at Accenture Tower, the building includes a two-level fitness center spanning 14,000 square feet, with a basketball court, group exercise classes and new tenant lounge with air hockey, shuffleboard and wine lockers.

3. Convenience

For employees with busy schedules, it can be tough to find enough time in the day to take care of necessary errands. Workers are especially drawn to locales that provide day-to-day services everyone needs without even having to walk outside.

Some office buildings go a step beyond. For businesses at RBC Plaza in Minneapolis, employees can use the U.S. Postal Service, on-site bank, a sundry shop and even a shoe repair/shoe shine service. But it doesn’t stop there. Other services offered in the building include a car wash and detailing service, and private wine lockers. And in the Carillon office tower in Charlotte, North Carolina, there's an on-site daycare for parents.

4. Ambiance

Beyond location and service-based amenities, today’s employees are increasingly demanding a workplace with a beautiful atmosphere, which often includes access to outdoor spaces. Building designers are taking note, providing more open spaces, skylights and/or atriums for a lighter, more welcoming work environment.

For example, The McEwen Building in the Cool Springs submarket of Nashville, Tennessee, offers employees and visitors an outdoor sitting area complete with a fountain and plush landscaping, while 3003 Washington Blvd. in Arlington, Virginia, has a rooftop terrace with stunning views of Washington, D.C.

5. Employee engagement

With Generation Z workers about to enter the workforce, today’s employers also understand the power of creating engagement within their team, especially among young professionals. Next-level office amenities can increase employee satisfaction and deepen their connection to their employer.

For instance, RBC Plaza in Minneapolis offers a billiards lounge, as well as a cafe and coffee shop, while Preston Commons in Dallas, Texas, and 201 Spear St. in San Francisco both have on-site bars, giving office workers places to unwind and congregate after work.

KBS, one of the largest owners of office buildings in the nation, has partnered with many of America’s companies to support recruitment and retention by buying well-located offices and infusing them with state-of-the-art amenities. To learn more, visit kbs.com.

Make Working from Home Productive and Liberating

(Family Features) Working from home is a reality for a fast-growing portion of American workers. It can add flexibility, drive higher productivity and reduce company costs related to maintaining physical facilities.

However, it also comes with challenges. If you have worked from home, you have most likely encountered issues collaborating and communicating with colleagues in multiple locations. While there are multiple technologies aimed at helping remote workers and increasing their productivity, they can at times thwart it.

All too familiar with productivity, remote working woes and how to address it, CyberLink created U, a collaboration tool that integrates online presentations, video meetings and instant messaging whether working remote or down the hall from one another.

“It’s a place to hold online meetings, have presentations and chat with your colleagues that doesn’t come with the messy installation fuss and technical errors associated with other options out there,” said Richard Carriere, CyberLink’s general manager and senior vice president of global marketing. “It brings the best of social media, such as emojis, ease of use and the flexibility to have impromptu interactions, to a business environment, in a unique way that heightens communication and collaboration across users.”

According to commissioned research by polling firm YouGov, nearly half (43 percent) of U.S. office workers think it’s harder for remote workers to be seen in the workplace than non-remote workers. Office workers think it’s twice as difficult, when working remotely, to make strong relationships with bosses and coworkers while collaborating effectively. In fact, 1 in 6 think remote workers are less valued by the company, more than 1 in 3 think remote workers miss out on office culture and 1 in 5 think they get promoted less often.

There are also technical difficulties workers can encounter when using the technology solutions of the past. Of office workers who said disruptions and working with a solution that’s incompatible with the demands of a remote workforce today had impacted their work, the most prominent included:

• Nearly half (42 percent) have misinterpreted the tone of written communication (email, instant messaging, etc.) 
• Nearly half (40 percent) said an important call had been dropped
• 1 in 3 (31 percent) have been late to or missed a meeting because of a tech failure and a nearly one-quarter (22 percent) because it was too complicated to join
• More than one-quarter (28 percent) have used the wrong version of a document
• About 1 in 4 (23 percent) said an important video meeting had dropped
• 1 in 5 (21 percent) mistakenly “replied all” to an email

To help address these issues and others, all of U’s offerings create virtual counterparts to in-person scenarios, in turn allowing workplace culture, creativity and dialogue to resonate beyond the physical workplace and to all workers, despite location. Learn more at u.cyberlink.com .

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