Today’s smartest employers are thinking more creatively about how to attract talented workers and encourage them to stay. Many are partnering with large landlords to include next-level amenities in their workspaces. Here are 5 things progressive employers are focused on to attract and retain the best talent today.
(BPT) - A recent report by the Bureau of Labor Statistics revealed that U.S. employment is projected to grow by 8.4 million jobs from 2018 to 2028. At the same time, employers are battling an ultra-competitive job market, in which candidates are being wooed by increased pay and enhanced medical benefits.
Today’s smartest employers are thinking more creatively about how to attract talented workers and encourage them to stay. Many are partnering with large landlords to include next-level amenities in their workspaces.
Today’s employers are focused on:
A well-located workplace is a major selling point for attracting potential employees and retaining existing ones. Employers with a central location, easily accessible by public transportation, already have an advantage. For example, The Legacy Town Center office in Plano, Texas, boasts transit drop-off and pick-up at the building.
For environmentally minded employees who bike to work, secure bike storage is a real plus. The office tower at 201 Spear St. in San Francisco anticipates the needs of the area’s environmentally conscious workforce with bike storage and EV car charging stations, plus easy access to light rail.
Accenture Tower in Chicago sits above Ogilvie Transportation Center, one of the main suburban train stations connecting downtown Chicago to the suburbs, providing direct access to city trains, buses and expressways. The first two levels of the property are composed of 80,000 square feet of retail space, with more than 45 stores and restaurants.
Beyond providing competitive healthcare plans, employers are seeking new ways to encourage and support employees’ health-related activities — a focus that contributes to less absenteeism and greater productivity. For example, Park Place Village in Leawood, Kansas, has massage therapy on-site for all of its tenants.
Many major office owners are adding state-of-the-art fitness centers. 3001 Washington Blvd. in Arlington, Virginia, features workout studios offering barre, yoga and HIIT performance classes in its eight-story, LEED Gold-certified Class A office building. And at Accenture Tower, the building includes a two-level fitness center spanning 14,000 square feet, with a basketball court, group exercise classes and new tenant lounge with air hockey, shuffleboard and wine lockers.
For employees with busy schedules, it can be tough to find enough time in the day to take care of necessary errands. Workers are especially drawn to locales that provide day-to-day services everyone needs without even having to walk outside.
Some office buildings go a step beyond. For businesses at RBC Plaza in Minneapolis, employees can use the U.S. Postal Service, on-site bank, a sundry shop and even a shoe repair/shoe shine service. But it doesn’t stop there. Other services offered in the building include a car wash and detailing service, and private wine lockers. And in the Carillon office tower in Charlotte, North Carolina, there's an on-site daycare for parents.
Beyond location and service-based amenities, today’s employees are increasingly demanding a workplace with a beautiful atmosphere, which often includes access to outdoor spaces. Building designers are taking note, providing more open spaces, skylights and/or atriums for a lighter, more welcoming work environment.
For example, The McEwen Building in the Cool Springs submarket of Nashville, Tennessee, offers employees and visitors an outdoor sitting area complete with a fountain and plush landscaping, while 3003 Washington Blvd. in Arlington, Virginia, has a rooftop terrace with stunning views of Washington, D.C.
5. Employee engagement
With Generation Z workers about to enter the workforce, today’s employers also understand the power of creating engagement within their team, especially among young professionals. Next-level office amenities can increase employee satisfaction and deepen their connection to their employer.
For instance, RBC Plaza in Minneapolis offers a billiards lounge, as well as a cafe and coffee shop, while Preston Commons in Dallas, Texas, and 201 Spear St. in San Francisco both have on-site bars, giving office workers places to unwind and congregate after work.
KBS, one of the largest owners of office buildings in the nation, has partnered with many of America’s companies to support recruitment and retention by buying well-located offices and infusing them with state-of-the-art amenities. To learn more, visit kbs.com.
Advice for Employers for Recruiting and Retaining the Workers of Generation Z
(BPT) - The U.S. workforce is in the midst of an influx with 65 million workers from Generation Z beginning to look for jobs, according to BridgeWorks Consulting. This group of workers, born after 1997, do not remember a time without the internet and have grown up in a post-2008 recession era of financial responsibility, meaning what motivates them differs greatly from previous generations.
The combination of Gen Zers’ financially savvy, entrepreneurial spirit and their deeply rooted relationship with technology means employers need to reassess and diversify the ways they interact with and what they offer candidates. This also creates challenges in identifying the groups’ reason for choosing a field or job, placing the pressure on the hiring business or brand to stand out as an attractive experience.
“With this generation, the onus is on employers to learn how to relate to and attract their next employees,” said Kristen Wahl, director of the EcoCAR Mobility Challenge, the current Advanced Vehicle Technology Competition sponsored by the U.S. Department of Energy, General Motors and MathWorks.
EcoCAR’s recent study of college students participating in the competition revealed two key insights that translate across industries and may help employers of all types better understand who their co-workers and employees of the future will be.
Tech is integral to all aspects of their lives
Gen Z hasn’t known a time without access to infinite information at their fingertips as smartphones debuted when many were infants. Easy access to information has allowed Gen Zers to be curious learners and interact with companies and brands much earlier than generations past.
The study shows job seekers are likely to engage with online articles (62 percent) and videos (61 percent) along with other content on social media, which can be a great starting point for hiring companies to build their relationship with the Gen Z workforce. These insights apply to all companies — from large national companies to local small businesses — and are easily attainable through a variety of online channels.
“Our insights show interaction between Gen Z and employers must start before the next hiring cycle or career fairs,” said Wahl. “Employers of all sizes should be aware how their future employees interact with their brand before they are looking to hire.”
Personal and career growth are imperative
Gen Zers are seen as self-starters that take pride and responsibility for their own career paths with 76 percent believing they are culpable for driving their own career trajectory and 42 percent with hopes of self-employment, according to Concordia University-St. Paul. The entrepreneurial work ethic and concerns of financial security can explain the emphasis placed on professional and personal growth. Our research shows young job seekers agree on the importance of career advancement opportunities (98 percent), competitive wages (97 percent) and personal learning and development opportunities (96 percent). Regardless of industry or job-level, Gen Zers see a link between personal and professional growth and seek employers who share that thinking.
“Employers who can reach prospective job seekers early in their process and then deliver a fulfilling day-to-day experience with proper compensation will be prepared to both attract and retain the incoming wave of young workers,” said Wahl.
Many new parents spend hours preparing for the arrival of a new baby – reading books, seeking professional advice and consulting friends and family. However, in focusing on birth, they may not get to prepare for other big milestones, like the transition back to work. Whether you are preparing for maternity leave, about to return to work after a baby or have already made the transition, consider these important workplace qualities.
Top Tips to Transition Back to Work After Baby
(Family Features) Many new parents spend hours preparing for the arrival of a new baby – reading books, seeking professional advice and consulting friends and family. However, in focusing on birth, they may not get to prepare for other big milestones, like the transition back to work.
According to the Bureau of Labor Statistics, more women are returning to work than ever before – more than 70% of women with children under 18 are in the labor force. However, data from the Centers for Disease Control and Prevention suggest new mothers may not be getting the support they need from health care providers, family members and employers to meet their breastfeeding goals.
“Parenthood is complicated on its own,” said Melissa Gonzales, executive vice president of the Americas for Medela LLC. “Adding in a full workload is something that many new mothers take on within weeks after birth. With nearly two-thirds of moms going back to work after baby, there is a clear need to better the return-to-work transition for mothers in workplaces across America. There are easy ways for employers to simplify that process so parents don’t have to choose between returning to work and continuing to provide breast milk to their babies.”
Whether you are preparing for maternity leave, about to return to work after a baby or have already made the transition, the experts at Medela recommend considering these important workplace qualities:
Time and space. Employers are required to provide reasonable break time for an employee to express breast milk for one year after the child’s birth. Employers are also required to provide a place, other than a bathroom, that is shielded from view and free from intrusion from coworkers and the public which may be used by an employee to express breast milk. If you are planning to pump, check to see if your office has a private space to do so, and ensure there are accommodations to allow you to properly clean and sanitize your breast pump.
Travel considerations. If you are required to travel for work, look into your company’s existing policy on breast milk shipping and storage. With more women in the workforce, some companies include breast milk shipping as a benefit for women who have recently given birth who may need to travel.
Supportive resources. Some companies provide educational resources about continuing to breastfeed while working full-time. Ask if your employer provides resources to help you navigate the demands of breastfeeding, or if it provides access to virtual on-demand support such as a lactation consultant. See if your employer can connect you to another mom or parent who can help you or offer advice as you make the transition.
Other accommodations. As breast milk feeding becomes increasingly commonplace, companies are implementing policies to better accommodate working parents. Examples include extended parental leave, flexible hours, on-site child care and access to programs such as March of Dimes’ Healthy Babies Healthy Business program and New Moms’ Healthy Returns, a resource for employers created by Medela and Mamava.
3 Tips for Breastfeeding at Work
Returning to work after the birth of a baby demands organization and prioritization. This is especially true for parents who want to continue breastfeeding. Consider these tips when planning the transition:
Know your legal rights.Educate yourself on your federally protected rights so you can take a stand if your rights aren’t respected. Employers in the U.S. are required to provide breastfeeding moms with a private place and reasonable break time to pump.
Bring a backup. Consider keeping a spare breast pump kit in your car or at your office, just in case you find yourself without the parts you need to pump, like storage bags. You may even consider an extra breast pump to eliminate the hassle of carrying one back and forth.
Reduce unnecessary stressors. Stress can affect your milk supply and make pumping more difficult. It can be a challenge to manage all the stressors, but finding a space at work that feels calm and peaceful can make a difference. Make signs so you’re not interrupted, and schedule time on your calendar so colleagues know you’re not available.
Learn more at NewMomsHealthyReturns.com.SOURCE:
You spend a good portion of your life at work. You need a job to live and thrive. Over time, you may realize that your current employment is not working for you. While it is nicer to be on vacation than to be at work, no one should dread going to a job. There are several important indicators that it is time for a new career.
There Is No More Opportunity to Grow
It can be frustrating when it seems like your colleagues are advancing while you are sitting still. It may be that you do not have the education to go beyond your current level at work. It may be that management likes you where you are. No matter how hard you try, you remain in the same position. If you keep getting passed up for promotion, it may be time to take your life in a new direction.
Your Workplace Culture Is Toxic
One of the challenges of a workplace is the variety of personalities you must interact with. There will always be difficult people. However, some workplaces have troubling relationship dynamics. There may be cliques or other unhealthy groupings. Poor management may have given more authority to domineering personalities. The place may have developed a culture where gossip and disrespect are tolerated. Your workmates may not be your best friends, but you should be able to work together to accomplish what is best for the company.
Your Unique Skills Are Wasted
Every person brings a different skill set to the table. However, your current position may not use some of the gifts that give you the most fulfillment. If you love to code but spend your days filing paperwork, both you and your company are missing out on your skills. If you love interacting with people but spend all your time in a cubicle, it is natural to be frustrated by your work. Look for a career that uses your unique skills and gifts.
Your Commute Makes You Contemplate Vehicular Homicide
Even if you have a great job, getting to and from work can be a real burden. That time you spend in the car is time you could be doing something more productive. Your commute can also be a source of heavy stress that can have serious long-term health consequences. Your commute gets even more dangerous if you're traveling through town, as intersections are famously prone to car accidents. Unless you have the perfect position at work, consider looking for a job a little closer to home.
You’re Only There for the Paycheck
With the amount of time you spend at work, it should be more fulfilling. You are going to spend years working. While the paycheck is important, you also should be looking to do something that gives you purpose. Think about your personal goals in life. If this job is not working towards those goals, it may be time to look for something else.
Seeking a new career can be a risk. You may not love your current position, but at least you know what you are getting. Instead of settling for a mediocre job, find a career that gives you joy. As the saying goes, “If you are not doing what you love, you are wasting your time.”
A lackadaisical approach to benefits enrollment could leave you short on coverage or end up costing you more than it should. Gathering information and making time to thoroughly consider your options and needs can help ensure you’re getting the best value from your employer’s benefits package. Approach this year’s open enrollment with these tips in mind.
Get the Most Out of Your Benefits Enrollment
(Family Features) A lackadaisical approach to benefits enrollment could leave you short on coverage or end up costing you more than it should. Gathering information and making time to thoroughly consider your options and needs can help ensure you’re getting the best value from your employer’s benefits package.
Approach this year’s open enrollment with these tips from the experts at Colonial Life in mind:
Take life changes into account. A major event like a birth or marriage makes you eligible to adjust your benefits between enrollment periods, but there are many other factors that may affect your coverage needs. For example, you may not bother with dental coverage for a newborn, but once that child has some teeth and is mobile, it’s a good idea to add coverage in the event a fall damages a tooth.
Be conscious of changes. It’s quite common to allow your benefits to renew automatically when the enrollment period rolls around. This can create problems as plans and coverages often change from year to year. Deductible amounts, office visit co-pays and even categories of coverage can shift from one year to the next. Even if there aren’t changes to the coverage, there may be a new pricing structure or additions to coverage that could benefit you.
Dedicate some time. When signing up for benefits for the first time, most people spend at least a little time reviewing each plan option. If you have your premiums deducted from your paycheck automatically, you probably don’t give a lot of thought to your benefits, especially if you’re relatively healthy. Open enrollment is the time to give them more than a passing thought.
A survey by Colonial Life showed 69% of employees spend less than 60 minutes learning about their benefits choices, but that limited time commitment can ultimately affect overall job satisfaction.
“This can be a huge problem for both employees and their employers, because a lack of engagement with the benefits program leads to lower morale and higher turnover,” said Steven Johnson, vice president of enrollment solutions at Colonial Life.
Instead of a cursory flip through the materials, dedicate some time to thoroughly review all the information and make notes about areas you have questions.
Discuss your options. Benefits can be complicated, and there are a lot of terms and jargon in the insurance world that can make it hard to understand exactly what your benefits will cover. That’s why it’s a good idea to sit down with a knowledgeable benefits counselor to discuss your family and personal financial situation.
Technology may be king for many aspects of life, but the survey found just 11% of employees name the internet as the place they turn to learn about benefits during enrollment each year. However, 76% of employees turn to humans including HR professionals, coworkers, family and friends.
There isn’t a one-size-fits-all solution for benefits, but a one-on-one counseling session can help simplify the entire benefits process. A private consultation may help you understand how each benefit election impacts your paycheck, as well as simplifying complex benefit concepts, answering your questions and walking you through the enrollment process.
Learn more about how to maximize your benefits at ColonialLife.com.
To gain a better understanding of your benefits, these definitions from HealthCare.gov can help you identify and recognize some common terms.
Benefits: The health care items or services covered under a health insurance plan.
Coinsurance: The percentage of costs of a covered health care service you pay (20%, for example) after you’ve paid your deductible.
Copayment: A fixed amount ($20, for example) you pay for a covered health care service after you’ve paid your deductible.
Deductible: The amount you pay for covered health care services before your insurance plan starts to pay.
Flexible Spending Account: An arrangement through your employer that lets you pay for out-of-pocket medical expenses with tax-free dollars.
Health Savings Account: A type of savings account that lets you set aside money on a pre-tax basis to pay for qualified medical expenses.
Network: The facilities, providers and suppliers your health insurer or plan has contracted with to provide health care services.
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