Women are taking the reins developing, designing and marketing video games. In this article, Lisa Wackenhuth Svanström, a 3D Artist at Star Stable Entertainment, a multiplayer game full of horses, magic and adventure, offers career advice to young women who may want a career in the video game industry.
(BPT) - Careers in the video game industry are highly desirable, and for good reason. Working for a video game company can be rewarding, and equally important, turns a favorite pastime into an exciting career. However, for tween and teen girl gamers, the prospect of one day working in the video game industry may seem daunting. While 46% of the U.S. gamer population is female, women account for only 22% of video game developers.
Women are taking the reins developing, designing and marketing video games. Lisa Wackenhuth Svanström, a 3D Artist at Star Stable Entertainment, a multiplayer game full of horses, magic and adventure, offers career advice to young women who may want a career in the video game industry:
1. What inspired you to build a career in the video game industry?
I am a life-long gamer, artist and digital creator and now, my official title at Star Stable is 3D Artist. Working for a company like this allows me to unite my interests and skills to create magic for girl
2. What are the types of jobs for women in the development studio?
To build a game, artists (3D, 2D, VFX and animators), designers and programmers need to work closely together from start to finish. Artists work on the overall creative vision. Designers work with the mechanics and features. Then, programmers use their coding knowledge to bring it all to life. We work with producers to make sure that all tasks associated with the development process are completed on time and tracking with the overall vision of the project. As the industry continues to grow and evolve, developers focused on mobile and virtual/mixed reality are in high demand, as are tech animators, who use a combination of creative and animation skills to solve issues related to art production.
3. What other types of jobs do women have in the industry outside the development studio?
I have built my career in game art, but it takes dozens of people with specific skillsets for a video game company to succeed. Community managers interact with players daily to ensure they are having a positive experience with the game and make sure fan feedback is implemented. We also have women running the business at the executive level and as product managers and business developers. There are multiple opportunities, inside and out of the development studio, so you must embrace your skills and interests to find which career path you would enjoy most.
4. What are the most important skills needed to succeed?
I recommend that budding video game developers find a network, get to know different game engines, become familiar with 2D and 3D software, and try new games all the time. Then, become a specialist in the aspect that interests you the most. Developing specific skills is important but developing into a well-rounded person with a broad view of the world is equally important. It is also good to dive into sports, learn the arts, take a computer class or explore theater. Never stop learning and challenging yourself.
5. What advice do you have for young girls who want a career in video games?
It’s also important to find a company that embraces women in all roles and embodies a culture of inclusivity and accessibility — the Star Stable team is more than 50% women. Finally, give back. If every woman who is part of the 22% proactively mentors other young women, imagine the next generation who will one day grow up to become our colleagues!
(BPT) - Picture this: After months of networking and polishing your resume, you managed to make the necessary connections, get in front of the right people and land an interview.
You deserve to be here. After all, you have an impressive background, great experience, fantastic references and are confident you can exceed the requirements of the job. The interview is really just a formality.
For many, the hardest part of the job hunt is simply getting an interview. However, many top candidates get passed over and are surprised when they are not offered a job. The reason for this is they often spend a lot of time practicing how to answer questions and explaining their qualifications, but forget about the soft skills.
A successful interview is about making the right impression, and these five soft skills are essential to making the impression that leads to a job offer.
1. A memorable appearance. We all know you need to dress your best before going into an interview, but you should go the extra mile to ensure the person you meet with remembers you. In addition to looking clean, tidy and professional, dress in a way that makes you feel confident and will make others notice.
2. Be ready to floss on the go. If someone notices something in your teeth, a piece of spinach or fleck of cereal, they won’t be able to see anything else. Before any interview, be sure to have a pack of Plackers Flossers with you. Made with strong floss that can quickly remove any gunk stuck in your teeth, these convenient one-handed flossers also double as a toothpick. Don’t leave home without them!
3. Exude confidence. Beyond just making you look good, the big reason behind dressing well and double checking that your teeth are clean and free of gunk is because this will give you confidence. Hiring managers can tell the difference between someone who is confident and someone who is not. Needless to say, they’re more impressed by confidence! So even if you’re nervous, dress up, keep clean, give a firm handshake and—if you have to—fake it until you make it!
4. Keep it positive. How you answer questions is often just as important as the answers you give. Always frame what you say in a positive note. In describing difficult managers or poor work conditions at other companies, frame it as a challenge you were happy to take on, an opportunity to learn and grow. Most importantly, remember to smile!
5. Eat well. You might be nervous and lose your appetite, but be sure you eat well the night before and the morning of the interview. Whole grains and foods loaded with fatty acids, such as salmon, eggs and kale, can help you feel great and relaxed for the interview. Just remember to have a few Plackers Flossers on hand so that energizing meal doesn’t become an unsightly mess in your mouth!
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